Joico Blonde Life Violet Shampoo (33.8 oz) gently cleanses while neutralizing unwanted yellow tones in blonde or lightened hair. Enriched with Monoi Oil (a blend of Coconut Oil and Tahitian Gardenia Flower) to fight frizz and boost shine, and Tamanu Oil for deep hydration and UV protection. Arginine helps strengthen and rebuild hair from within, promoting healthier, more resilient strands. Apply to wet hair, lather, leave in for 1–3 minutes, then rinse thoroughly. For best results, follow with Blonde Life Violet Conditioner.
